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Hailey Bieber Sells Beauty Brand Rhode

The Business Journals on MSN · 8h

Hailey Bieber gets a $1B deal with e.l.f. for her cosmetics company rhode

Oakland, Caliifornia-based e.l.f. Beauty (NYSE: ELF) has signed a definitive agreement to acquire Beverly Hills-based rhode, a lifestyle beauty brand founded by Hailey Bieber known for its collection of high-performance,

USA TODAY · 4d

Hailey Bieber’s Rhode brand sold to e.l.f. Beauty in $1 billion deal targeting Gen Z

The deal would mark a shift in strategy and expand into the prestige beauty market as e.l.f. faces weak demand from mass market customers.

Associated Press News on MSN · 4d

Cosmetics company E.l.f acquires Hailey Bieber’s Rhode beauty brand for $1 billion

E.l.f. Beauty has acquired Hailey Bieber’s Rhode beauty brand in a $1 billion deal. Bieber is a model and the wife of singer Justin Bieber.

1dOpinion

Hailey Bieber's $1 billion sale is about so much more than makeup

The deal shocked much of the cosmetics world — but when you look at Bieber's powerful convergence of influence, it makes ...

ET Now on MSN8h

What Do BLACKPINK’s Lisa, Simone Biles, and Hailey Bieber Have in Common? They’re All Obsessed with Labubu—the Viral Elf Doll Worth Billions

From TikTok unboxings to luxury bag charms, Labubu has gone from underground art toy to full-blown global obsession.

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