Downtown’s main corridor has received a fresh identity to go along with its new pavers, trees and light fixtures.

Surveys of why people avoid downtown center on a lack of a sense of safety, and city officials and the Downtown Denver ...

People attending the 16th Street Summer Kickoff hoped the momentum would continue after the two-day festival was over.

What does $100,000 buy you when studying how to rebrand 16th Street Mall? A giant eraser. Denver's 16th Street Mall has officially been rebranded as simply "16th Street." Mayor Mike Johnston announced ...

Denver city leaders and the Downtown Denver Partnership celebrated the completion of 90% of the 16th Street Mall on Tuesday. "We now will describe this jewel in Denver as 16th Street," Denver ...

downtown Denver’s most iconic walkway is entering a new era, complete with a new name. The 16th Street Mall is being rebranded simply as “16th Street” as the city wraps up a more than $170 ...

The $100,000 rebrand is part of the city's $175.4 million effort to revive the downtown strip and reshape the narrative around a corridor that's struggled since the pandemic.

On May 20, Denver officials announced the new-old name of the 16th Street Mall: 16th Street (as we predicted in the 2025 Best of Denver). Yes, after paying $100,000 to a branding company ...

Shops and restaurants on the now-rebranded 16th Street in downtown Denver hope this past weekend was a sign of things to come ...

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DENVER — Denver officials have approved or spent more than $1 billion in spending for three major construction projects ...

DENVER (KDVR) — According to a new annual report, the 16th Street Mall is still struggling to fill vacancies, and it’s also dealing with decreased foot traffic. This has been a spot that has ...