Vans, a well-known skateboard shoes and apparel manufacturer, collaborated with the metaverse to develop Roblox Vans World back in 2021. Users can get their hands on limited edition goods that ...

The latest company to take a leap into the metaverse: Vans. The skateboarding shoe giant announced a partnership with video game Roblox on Vans World, an interactive experience where players can ...

Vans refreshes Roblox activation with ‘phygital’ maneuver To drive traffic to the space, which reached 100 million visits last year, the brand is dropping a virtual version of a new shoe prior ...

Vans World is the latest way Roblox has become a marketing platform to help companies reach 46 million kids a day.

Roblox (NYSE: RBLX), a global platform bringing millions of people together through shared experiences, and Vans®, the original action sports brand and globa ...

Missions for unlocking the Vans Ollie emote (Image via Roblox) The Vans Ollie Emote is a unique item that is limited in number, just like other UGC items. Once every copy of this gesture is ...

The skateboarding brand’s director of global brand marketing shares how it created Roblox’s most popular activation to date.

Gucci and Vans launched a scavenger hunt between their two worlds on Roblox, the first time two fashion brands of that size have done so, according to information shared with Marketing Dive. “Gucci ...

Streetwear brand Vans has jumped into the Metaverse, launching a virtual skatepark and store on Roblox in collaboration with one of the site's many developer groups.

Roblox (NYSE: RBLX), a global platform bringing millions of people together through shared experiences, and Vans®, the original action sports brand an ...