Dunkin’ is under fire for its latest ad campaign starring actor Gavin Casalegno, with critics accusing the coffee chain of being tone-deaf for referencing “genetics” just as a separate controversy over a Sydney Sweeney ad for American Eagle continues to make waves online.

After the backlash over Sydney Sweeney’s American Eagle ad, Dunkin’ Donuts also revealed a new advertisement that mentions “genetics.” This ad has also started getting backlash from fans, with many pointing out how the ad seemed irrelevant to genetics.