Smoothie King hired Claudia Schaefer as chief marketing officer, bringing her back into the quick-service space after an ...

Geico, one of the nation’s largest auto insurers, has launched a review to expand its creative agency roster, Ad Age has ...

Agency news to know this week including Alaska Air Group’s roster, Terri & Sandy’s anti-holding company take and more.

Instacart’s Super Bowl ad includes mascots such as the Old Spice guy, Chester Cheetah, Jolly Green Giant and Mountain Dew’s ...

The league is teaming up with over 150 creators—including several from outside the U.S.—to capture content surrounding the Super Bowl.

Google is set to air 51 different commercials during the Super Bowl —50 regional spots in 50 states to promote small ...

Super Bowl commercial likability, what DeepSeek means for marketers, macroeconomic news and data in a nutshell, and more.

So, if not joy, then what else? A brand can be positive as long as it also has a reason to be, but other emotions can get us to engage. Confrontation, vulnerability, mockery, anxiety and brutal ...

This installment of Ad Age’s “Creativity Top 5” series looks at the best TikTok videos posted by brands over the past few weeks, which were certainly a chaotic time on the platform.

Stagwell’s Assembly has named Jill Kelly its North America CEO, succeeding Valerie Davis, who left to pursue new opportunities, according to a statement from the agency.

Billy Crystal and Meg Ryan star in Hellmann’s Super Bowl ad, recreating the Katz’s Delicatessen scene from “When Harry Met ...

A few highlights: CarGurus says, “When you’re ready to sell, CarGurus is a big help.” Italian actor/model Michele Morrone and British TV presenter Maya Jama help Dolce & Gabbana hype Devotion, a ...