AI Max expands reach, but regular Search gives control. Learn the trade-offs and when it makes sense to use each – or both ...

Jenny Abouobaia is the Earned Media Manager at SEO Sherpa—the world’s first agency specializing in Search Everywhere ...

Navah Hopkins is the new Microsoft Ads Liaison. This marks a big move for both her and the company’s B2B and B2C focus.

Read this deep dive into six patents that reveal how Google's AI Overviews and AI Mode work – and what it all means for the ...

Google Discover is coming to desktop. Here’s how you can use RollerAds to tap into this traffic source and improve your ...

SMX Advanced speaker Mike King explains how AI is changing search and SEO – and why relevance engineering is the future.

Google Ads confirmed that ads can appear either above/below or within AI Overviews, but not in both locations simultaneously.

Google lowered the customer match list minimum from 1,000 to 100 users, opening the door for smaller advertisers to leverage ...

AI Max, and its keywordless targeting, is now available to some Google Ads advertisers. The rollout is expected to complete ...

So AI Mode is the future of Google Search because Google wants to give searchers what they want. It doesn’t hurt that AI ...

Sitewide clicks are down, but clicks to homepages are up 10.7%. Your homepages may become even more valuable in AI search ...

The YouTube Insights Finder tool, now in over 20 markets, offers a powerful way to uncover trending content to inform your ...