The Kroger Co. (NYSE:KR), and PepsiCo Inc (NYSE: PEP) today announced their team of chefs took home a Gold Mitt Award for ...

Explore recent rebranding efforts by Indian companies like Air India, Airtel, Myntra, and Zomato. See how these brands are ...

On Friday, the Detroit-based golf-turned-lifestyle brand created by former Ralph Lauren executive Charlie Schaefer completed ...

Here is my annual critical ranking of the Super Bowl commercials. This is the pregame edition, with all the available ...

The true magic of updating a heritage brand lies in the tension of navigating the past, present, and future. Updating a ...

Super Bowl LIX festivities are in full swing in New Orleans ahead of the big game on Feb. 9. Why it matters: Follow us this ...

Squarespace has unveiled its 11th Super Bowl campaign starring acclaimed actor Barry Keoghan. The 30-second spot, titled ‘A ...

In today's ever-evolving digital age, organisations face the challenge of effectively leveraging consistency theory in ...

Verde and Black continues its preseason slate Saturday at home against Louisville City FC before heading to the Coachella Valley in California for the last road trip before the games begin to ...

The on-again, off-again threat of Donald Trump’s tariffs has left many of us seeing red and white, as in re-establishing our ...

Major gains in sponsorship deals came from ticketing, alcoholic beverages and telecommunications. The total number of actual deals for all the NFL teams grew to over 3,600.

Beverage and snack maker PepsiCo (PEP) is taking a cautious approach to the next 12 months due to concerns over tariffs and ...