World number one Aryna Sabalenka praised on Friday the WTA's mission to highlight the personalities of its athletes and ...

World number one Aryna Sabalenka praised on Friday the WTA's mission to highlight the personalities of its athletes and ...

World number one Aryna Sabalenka praised on Friday the WTA's mission to highlight the personalities of its athletes and ...

The governing body of women's tennis has a new logo, but its future in women's sports will not be defined by color schemes.

World number one Aryna Sabalenka applauded the WTA's efforts to spotlight athlete personalities and supported Saudi Arabia's ...

Women's world number two Iga Swiatek is the latest top-ranked star to criticise the ever-demanding schedule after her recent ...

None of the WTA’s top three players have won a title this year. After recent struggles and upsets at the Australian Open, ...

A rallying cry that "this is not a tennis court" but a stage for athletes to perform, is among the chief new positioning.

Honoring the WTA's history, the brand now redefines the WTA's mission in order to shape its future. With the call to Rally ...

The WTA has a new logo and player-focused ad campaign rolling out across its digital channels today. The WTA today revealed a ...

Aryna Sabalenka, Coco Gauff, and Naomi Osaka made their presence and voices more valuable than logos and fonts in WTA rebrand ...