Hailey Bieber just sold Rhode to E.L.F. Beauty for $1 billion, and reps say it has nothing to do with Justin’s $31M Scooter ...

Hailey Bieber sells Rhode lifestyle brand to Elf Beauty in $1 billion deal. Bieber founded Rhode in 2022, and will serve as chief creative officer once the ...

E.l.f. Beauty announced on Wednesday plans to acquire Hailey Bieber’s beauty brand Rhode in a deal worth up to $1 billion as the cosmetics company looks to expand further into skincare.. The ...